Executive Director Michael Tahaney says tourism is essential to the site’s success and to the local economy. Summer has always brought visitors from across the state and country, but thanks to Crystal Coast Tourism Development Authority funding, the Historic Site can now expand marketing efforts and host events year-round.

These events do more than celebrate history — they fill the streets with life. Visitors enjoy the Historic Site, then spill into local restaurants, shops, galleries, and ice cream parlors, spreading the economic impact throughout Beaufort. The increased foot traffic and energy not only support local businesses but also fuel the site’s mission, funding exhibit updates and the revitalization of the Welcome and Visitor Center.

“When people gather here, the whole town feels it,” Michael says. “Tourism allows us to preserve our history, engage the community, and share Beaufort’s story with the world.”